I was really influenced because the content is deep. There are a lot of cases and each case has an example and I was persuaded.
So we can learn how people are influenced.
Here is the example.
The contrast principle is one of the principles.
I experienced contrast principles when I bought a house. At that time the real estate agent firstly showed us some houses that looked not good or have some inconvenient points then took us to the house that the real estate agent wanted to sell.
The last house looked best for me and I made a contract…
After we cool down and reconsider the contract at home we canceled the contract.
It was a good experience for us.
I remember the real estate agent was a nice and smart guy. I’ve never forgotten this experience.
I hope you will find useful principles and influence people.
The official website is here.
Note:
By the way, there are 2 books about Influence written by Robert B. Cialdini.
Influence: The Psychology of Persuasion is older but more Amazon review than Influence: Science and Practice.
I recommend reading Influence: The Psychology of Persuasion first.
Please leave a comment about your experience and impressive point about this book.
I really appreciate it if you would share this on SNS.
